NATIONAL EXPRESS COACHES – TOUROMO
Working for the amazing agency One Black Bear as lead designer for the branding of National Express Leisure’s new holiday brand ‘Touromo’.
The campaign included everything from the logo and the coach livery right through to the luggage tags. Other elements of the branding project included travel brochures sent to 38,000 addresses, stationery, exhibition stand and banners, drivers uniforms, merchandise, print ads in over 50 local publications across the country, door drop leaflets delivered to 1 million homes and a 72 page brand guidelines book.
Nominated for the Travel Marketing Awards – Brand Launch
“Jane is a very talented designer who is a dream to work with”.
Jane is a very talented designer who is a dream to work with. She quickly understands the brief and always goes above and beyond to deliver with stunning work.
Kate Hartshorn, Managing Partner, One Black Bear